About us

Union Trading Company W.L.L is one of the leading business pioneers in Kuwait, and a premier wholesaler, retailer and distributor. Based in Kuwait City with over 70 years of proven experience, we have established ourselves as a retailer, offering both new and established brands across many different markets and industries with continuous market leadership across Retail, Fashion, Electrical Appliances and FMCG segments, providing high levels of consumer and buyer satisfaction.

We are a major retail and wholesale distributor of more than 100 recognized international brands for a wide range of consumer, household, fashion, cosmetics, perfumery and electrical goods. Brands distributed by us include Gillette, Braun, Oral-B, General Air Conditioning, Jockey, Hanes, Wrangler, Parker, Prestige, Yardley, Glem Gas, Vileda and Chantelle.

Founded in 1949 by two Entrepreneurs Mr. Abdul Razzaq Al-Razzuqi and Mr. Daniel Hasso, we have over seven decades of experience in the region, surviving through some of the toughest economic setbacks and the invasion crisis of 1990. Despite the economic and market fluctuations, we achieved an outstanding ability to adapt and adjust with the market demands and scenarios – resulting in the company experiencing a period of strong and continuous growth during the 2009/10 Global Financial Meltdown.

"Where you can afford to buy the best"

Retail

Since its establishment, UTC has operated its own department stores and retail outlets, which offer the comprehensive range of UTC lines and partner brands. The diverse brand portfolio offers quality products at affordable prices to a mass market. Over the years, UTC has developed an enjoyable shopping experience that is available online, via telephone, and in person. UTC customer service is personalized and attentive this has led to high customer retention and lifelong loyalty.

Distribution

UTC assures nationwide business-to-business (B2B) and business-to-consumer (B2C) reach in the distribution and management of its brands. UTC’s robust supply chain infrastructure enables prompt delivery of products and services anywhere in Kuwait. The optimized UTC distribution network is supported by an ever-growing fleet of over 60 trucks that serve customers and partners.

Market Penetration

With 90% market penetration in Kuwait, UTC has the capacity to directly introduce brands to a wide demographic within a lucrative market. The distribution process is supported by an experienced customer service team and brand managers who assure businesses benefit from intelligent market analysis, timely distribution, prime product placement, and quality management.